A week ago, I was followed by @TheBogan on Twitter. After slowly building momentum over the past seven days, his follower count is building and I've seen his tweets retweeted a number of times. I'm not sure if it's because myself and Stan have engaged with him a fair bit, but he seems to be fairly involved with the Australian marketing bloggers. It only occurred to me this morning, but could this be a cunning marketing campaign for VB? While I doubt that's the case, wouldn't it be incredible if it were so? I love the creativity. I love the brand tie in. I love the audience engagement. I even love that it's completely non transparent, and Julian agrees sometimes it's appropriate to break the so called "social media rules". It could also be some guy who just wants a creative outlet. It might even be Stan himself. But maybe, just maybe, it's a genius piece of work by Droga5....