How To Freelance In Advertising

When you decide to freelance, the most common advice you’re given is to expect quiet Januarys.

Well, I had a quiet January. So I wrote How to Freelance in Advertising – a practical guide to getting started and not being homeless, by someone who’s been doing it a while. It’s real long tail stuff.

A blog post accidentally became 12,000 words. Turns out I have a lot of advice and a few battle stories. These are my tools and truths for taking the leap.

Revised August 2019.

If y’all read it, let me know.

  • Andy
    Posted at February 18, 2019 7:24pm, 18 February Reply

    I took a lot out of this. Thanks for sharing it mate.

  • James De Bond
    Posted at February 19, 2019 4:17pm, 19 February Reply

    Thanks Zac. Very honest and insightful. Wish I could have read this a few years back when my own trip into strategy consulting (freelancing) became an expensive learning curve,

  • Charlie Gearside
    Posted at February 20, 2019 1:27pm, 20 February Reply

    Zac, you’ve outdone yourself.

    Amazing degree of detail and hugely readable, plenty of practical stuff in here!

  • Irene P
    Posted at February 20, 2019 2:32pm, 20 February Reply

    What a great guide to freelancing Zac. Full of helpful advice and very well written. I’m impressed to read what you’ve learned. And that you’re sharing it. Congratulations.

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