19 July 2010 No Love For The Advertisers
However, the people you can’t push around are the advertisers, those that fund the social network.
Facebook recently decided to make some significant changes to official page structures, and were fortunately forced to revoke them immediately due to backlash. And at some point in the indeterminable future, they’re going to adjust the width of tabs. Nearly every brand will be caught out, and the agencies will be forced to fix them on their on dollar.
While Facebook is happy to deal with those willing to spend some solid dosh, everyone caught in between aren’t getting the love. And they may just think about asking their clients to invest elsewhere.