10 June 2009 Whose Username Is It Anyway?
That’s why I’m pimping out World Blood Donor Day and this campaign by Naked Comms…
For me, it raised the question of who should be submitting content on YouTube? Should it be under the brand’s name? The agency’s name? Or perhaps a third party?
Or does it all depend on what will get the most views? If the brand doesn’t have an existing channel, for example in this case, is it worth developing a username for World Blood Donor Day? What implications does this have long term?
This is more so one of those posts that just raises heaps of questions that I’d like you to answer. Let’s see if we can start a conversation without me being a controversial little shit.