Maybe He’s Born With It

My blogging has been a little sporadic of late. And it’s probably going to get worse before it gets better.

I tend not to discuss too much personal stuff here hence why you’re still waiting on your 7 Things, Nathan. But I suppose once in a while it doesn’t hurt.

While I’ve been busy writing articles for Marketing Mag, promoting the student union on campus, hitting the books at Uni, hitting the beer at Uni and loving my internship at Naked, the biggest time consumer (and most fun) has been working on L’Oreal’s Brandstorm.

Last Thursday, me and two mates presented to L’Oreal Maybelline in what was a Pre Case Study looking at Maybelline’s first fragrance. We just received word that we’ve been selected for nationals in two months, up against five other teams. In that time we’ll be working with McCann Erickson on a promotional strategy as well as a packaging agency developing the launch of Maybelline’s first perfume.

If we some how manage to blow their socks off, we head on to Paris. Excitement much?

Anywho, any girls wanting to participate in some qualitative market research let me know. That is all. I love you. Each and every one of you. Not you Stan.

No Comments
  • Age
    Posted at March 10, 2009 10:03am, 10 March Reply

    ey mate, good work. i’ll have to keep an eye out for you in the McCanns offices!

  • Jake
    Posted at March 10, 2009 2:08pm, 10 March Reply

    Congrats man! Fingers crossed you get yourself to Paris… Go the crowd sourcing!


  • Julian Cole
    Posted at March 11, 2009 10:12am, 11 March Reply

    Poor dad, not even a hyperlink!

  • Ali
    Posted at March 11, 2009 11:00am, 11 March Reply

    hey just found your article on and then this blog – your articles are insightful and interesting. congrats on the loreal preso! hey and I’m a gal (22)- and would be interested in that qualitative market research….

    thanks. ali

  • Athan
    Posted at March 12, 2009 10:28am, 12 March Reply

    We all know that the monash kids have nuttin’ on us rmit fellows, wit our marketing swagger n all.

    You can come and party with us in paris, if that is you can find a spare ticket… 😮

  • Nathan Bush
    Posted at March 12, 2009 10:34am, 12 March Reply

    good luck mate. but seriously I think you need to get your priorities right – a chain letter blog response or a trip to paris? 😉

  • Kate Kendall
    Posted at March 12, 2009 8:23pm, 12 March Reply

    Glad to know someone’s found you through Marketingmag Zackie! 😛

    Plus you always need an offline strategy as well as digital for your personal brand so cooling the blogging is cool.

    And, must let the Monash students know (yes, big disclaimer: I’m an RMIT pgrag student) – you’ve got some stiff competition. Last year, our ugrads finished first, second and third!

  • Simon Oboler
    Posted at March 13, 2009 9:55pm, 13 March Reply

    This year they will only finish second and third, don’t you worry about that Kate.

  • m a t t b o w e n
    Posted at March 16, 2009 6:06pm, 16 March Reply

    You just reminded me about Nathan’s 7 things….Sorry Nath. It’s on its way.

  • Gavin Heaton
    Posted at March 19, 2009 12:16am, 19 March Reply

    Anything you can share as yet? Paris sounds great … go for it.

  • Kate Richardson
    Posted at March 20, 2009 8:42pm, 20 March Reply

    Zac that’s great news

    But I’m just wondering where you got the inspiration for the title ‘Maybe he’s born with it?’

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