11 October 2008 All The Small Things
Can you imagine Google if you had to click on the text box every time you went to the homepage? Or the frustration someone has when they’re shopping online, the page times out and they have to start again? Or even getting my morning coffee and not seeing a smile from the girl behind the counter?
If you’re not going to be remarkable, at least get the small stuff right.
What small thing makes a difference to you? Good or bad, online or offline.