seo

I went paint balling on the weekend for the first time. Not only did I leave with a few welts across my back, but also with a feeling of how poorly the business was managed from a digital experience sense. The website was hard to find and hard to use. It wasn't intuitive and lacked a number of features that would make the process of organising 20 guys on a buck's party much easier. Everyone talks about the next generation of entrepreneurs starting up the next Facebook or Angry Birds, but I think there's a bigger opportunity; your everyday businesses, particularly services. Paint balling, plumbing, computer repairs, and car washing; everyday analogue businesses. But unlike their current-day counterparts, the next generation of business start ups will be run by digital natives. They'll have killer websites (personalised, localised and mobile optimised) and will crush their competition in SEO. I'm in half a mind to ditch this advertising nonsense and see what I could make of a paint balling business....

As a blogger, I don't think about keywords enough. Yet somehow I still sleep at night. But as Josh explains, maximising their use is important for business. However something I wouldn't recommend is a concept called black hatting; unethical search engine optimisation techniques. This includes the use of hidden keywords or links in order to improve your search engine rank. Particularly not good if you're a reputable businesses like Endota. Check out this page on their official website and view the source code. Below is a screenshot because I imagine they'll remove the code in the next few days...

Currently a search on Google for pigs don't fly brings up my page as eighth. For pigs dont fly (without the apostrophe) I'm third.I know there are many lists and posts around for ways to maximise your SEO, but I was hoping my readers could give me one piece of practical advice each. How do I work towards a ranking of first?...