Google changed everything. Suddenly, everything became about search. You could find anything with Google.But this is changing. It is no longer about search. That takes time. Time to decide what you're looking for. Time to find the right key words. Time to filter the results.Instead, it's now about discovery. Where the content finds you.Where is this most prevalent? Your Facebook News Feed and your Twitter stream. And with the recent implementation of Facebook's Open Graph, content will come better recommended to us, with more relevance, drastically reducing the need for us to search.Eventually, everyone will have their own personalised Digg where the content is almost perfectly relevant, recommended from the people you want on the topics you want....

Currently a search on Google for pigs don't fly brings up my page as eighth. For pigs dont fly (without the apostrophe) I'm third.I know there are many lists and posts around for ways to maximise your SEO, but I was hoping my readers could give me one piece of practical advice each. How do I work towards a ranking of first?...

In an attempt to gain market share by Ninemsn over the almighty Google in the search engine market, the Secret Search campaign has been implemented. Every time you make a search you have a chance to win a prize. They range from juggling balls to cash to notebooks. It will work. Over the next three weeks I think they will see substantial increases in their section of the pie chart. But then the campaign will end and everyone one (myself included) will change their homepage back to Google....