12 June 2009 The Warmth Of The Fire
Which is the approach I took in a recent posting in an open letter to the editor of B&T Magazine. Many of your criticised said approach and I think the comments that resulted are probably more interesting than the post itself.
But let’s take a look at the outcome…
+ The post received 33 comments, the most I’ve ever received.
+ My blog received the most hits it’s ever had in one day yesterday.
+ My RSS Feed hit an all time high.
+ And perhaps most importantly, B&T made a change with more changes to come.
This is a good outcome, no? Would it have been the same had I’d taken a less controversial approach? Maybe. Maybe not.
I bag the shit out of traditional media all the time. But sometimes the results are amazing. So even if you bag the shit out of the approach I took the other day, stop and think about the outcome, which I believe speaks for itself.